How to Configure Your YouTube Videos

While YouTube can be a messy user experience there’s no denying it’s global impact and search engine tastiness (Blog: Search Engines Love Video).  So, we recommend that videos be posted to YouTube as well as other venues. But when you post a video to YouTube please remember to configure the video for maximum relevancy by doing the following simple but oh-so-important steps:

• Give it a title related to the topic. For example, for a real estate video in the given town such as “Video tour of 123 Main Street in Madison NJ – Real Estate Homes for Sale”.
• Fill in the description with the description you would on a product details page or  in a property details page. Include a link back to your website or to the property details page with a call to action like “More information on this property: www.123mainst.com”.
• Tag it.
• Use the advanced settings to set the location and film date.
• And once it is posted go into the “Subtitles and CC” and correct errors in the transcript.

Search engines (and people!) love video and by executing the simple steps above both will be able to find, and enjoy your video. If you have any questions please feel free to contact us. Thanks!